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Does Your Digital Marketing Strategy Use This Key Psychology Principle?

An effective digital marketing strategy should wield multiple psychological principles, but one of the most significant is the Choice Paradox. …

How to Get More Customer Reviews in 2021

Before buying, your prospects want to feel secure and confident in their decisions. Your copy will help build rapport with …

TikTok for Small Business: Why You Should Join Gen Z on New Social Media

What to learn more about TikTok for small business? This article explains why you should be taking advantage of the …

Toss Your 2020 Digital Marketing Strategy: 6 Ways to Grow in 2021

ZenChange Marketing recently held a webinar to discuss digital marketing strategy trends in 2021. This article is based on our …

4 Ways for Your Small Business to Flourish in 2021

COVID-19 has already shifted the digital marketing landscape, but as the calendar advances to 2021, every business needs to continue …

The Business and Digital Marketing Lessons We Learned in 2020

Every year teaches us a few new digital marketing lessons to help us grow our businesses, and this year did …

Tired of Yelling into the Void? How to Hit a Bullseye with Your Target Audience

Whether you are in the initial stages of your business or have 20 years of experience with your brand, knowing …

How to Create Your Holiday Marketing Plan in 4 Steps

With the holidays right around the corner, creating a holiday marketing plan is essential to keeping your clients engaged during …

Media Training Class Lessons Applied To Zoom

I was cleaning out some old files over the weekend and came across a spiral-bound notebook that triggered a bit …

Can emails make you MORE efficient?

If there’s one thing that 2020 has taught us, it’s that no matter the size of your business or what …

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