We are looking for a relationship-focused individual to join our team as a digital marketing strategist. The responsibilities will include following up with warm leads to conduct initial exploratory calls, followed by digital reviews, negotiations, and contracting with new clients. This is more of a consulting than a sales position because we want to thoughtfully recommend the appropriate set of services for our clients, without pressuring them to sign up for more than is comfortable. We must strike a balance between recommending solutions that will drive results and prioritizing according to the client’s budget. For this reason, this is a salaried position and is not commission-based. You will carry a growth goal against which your performance will be measured, but we would rather you sell what is right than maximize deal size for the sake of a commission. Your interview will include a mock digital marketing analysis of an account to test your skills.
If you are a natural extrovert with experience in setting digital marketing strategy across SEO, social media, CRM, and advertising, have an upbeat attitude, excellent communication skills in English, time management skills, can quickly establish rapport with prospects, plus you’re the right cultural fit for our company, then we’re willing to train you. It’s an incredible opportunity to learn and grow within a team of deep marketing consulting experts.
Your responsibilities will include:
- Follow up with warm leads from our website, social media, and networking to schedule exploratory calls with prospects.
- Update and maintain the pipeline and tasks in our Asana.
- Quickly develop rapport with a prospect on Zoom, understand their priorities and business, and capture sufficient information to conduct a digital review.
- Conduct a thorough digital marketing review, using our SEO tools to assess website and social media performance vs. competitors. Prepare a presentation using our framework and SOPs.
- Independently conduct a consultative conversation with the prospect, finding a suitable solution that balances their budget and desired results.
- Create a contract and proposal using our online tool.
- Follow up with the prospect until a decision is made.
- Work with our delivery team to transition the client from sales to operations to deliver their project or monthly services.
- Co-lead our onboarding calls with Client Success
Who We Are:
ZenChange is a full-service marketing firm whose leadership blends decades of Fortune 500 consulting experience with helping thousands of small businesses to succeed. Our team includes marketing strategists, web developers, writers, social media specialists, SEO experts, and graphic designers. We can handle from small monthly marketing services to becoming a client’s outsourced marketing department complete with CMO. Marketing is 50% art and 50% science, and the science half is growing. Everything we do is measured by reporting and analytics to assess the ROI of our client’s marketing investment. We can make businesses look beautiful online, but we also have the technical expertise to drive performance. People often ask about our name. Small business owners are typically super busy, and most relationships with marketing firms demand a lot of their time and energy. We try to offload what we can to make their marketing experience easy and “Zen”! We love what we do, and we treat our client’s business as if it was our own.
As a growing and vibrant firm, we provide a unique opportunity for you to chart your own course. Whether you have a love for podcasting, video, social media content creation, or webinars, there is always room to creatively brainstorm on how you help ZenChange and our clients to grow using your talents.
Who You Are:
At your core, you are a people person with strong empathy-building and consulting skills. You have worked for a digital marketing agency and thoroughly understand web development, SEO, CRM, paid ads, and social media. You may not have personal experience executing in all areas of digital marketing, but you do have demonstrated results in digital marketing sales growth. You thrive in a busy environment where each day is different. You’re great at prioritizing multiple, time-sensitive tasks and keeping track of many things simultaneously. You enjoy working as part of a team but are quite comfortable diving in to get tasks done on your own. You have a generally positive and upbeat outlook on life and thrive on the challenge rather than being frazzled by it. If someone says “impossible”, you say, “I bet I can find a way”. Your communication skills are exceptional in English, spoken and written. You’re a fun person to be around, and you’re looking for a challenging opportunity that can be a bit of a pressure cooker at times with all of the activities and requests we have going on at any given time and our unwavering commitment to client service, but you’re excited to be part of a growing company and eager to learn from a very seasoned executive team.
You have a minimum of 3 years of digital marketing agency experience working with small to medium-sized businesses and an associate or bachelor’s degree in a related field. You have extensive experience growing digital marketing accounts.
Job Type: Full-time – 30-40 hours per week, depending on your availability.
Work Remotely
Have a fully functional home office with a computer and consistent, high-speed internet
Some marketing experience
1099 contractor
Job Type: Full-time
Schedule:
- Monday to Friday 9:00-5:00 ET
Work Location: Remote