SMALL BUSINESS SOCIAL MEDIA ENGAGEMENT BY ZENCHANGE

Creating content on social media is a great start, but social media engagement is a lot like networking, only online. It takes regular, sustained effort. But don’t worry, ZenChange has you covered.

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What Is Social Media Engagement?

Social media engagement is all about building relationships with your followers, and starting new relationships with others in your community who will then become your followers.  You’re trying to create open and ongoing conversations that will enhance your brand and bring those who are interested into your circle.

Social media followers seek instant gratification.  When they start a conversation whether it’s a “like” or a comment, they want it to be a two-way interaction.  Similar people reach out to groups to find what they’re looking for and your brand needs to be there.  If they complain, they expect a response in less than an hour.   Regardless of the interaction, people tend to interact more when they know there is a human behind the brand.  Blog posts are a great way to start a conversation. But simply posting to your own social media accounts isn’t enough.  How do you increase social media engagement?  First start with one of our social media packages above.  They are great for adding interesting content that can be used to start conversations and will create your monthly blog and newsletter.  Then add one of our social media engagement packages below to take it to the next level.

Level 1

$399monthly
  • Select & manage boosting of 1 Facebook post/month (Recommended $50 ad budget not included)
  • Manage engagement on Facebook, LinkedIn, Google+ & Instagram
  • Create 7 incremental monthly images posts in addition to your content creation plan
  • Share 21 incremental monthly links in addition to your content creation plan
  • Respond to fan questions & comments, re-sharing posts
  • Share complementary posts
  • Social media page optimization
  • Brand specific social trend monitoring
  • Social analytics reporting
  • Requires a ZenChange concurrent content creation monthly plan
  • Capped at 7 hours/month
  • Plus $199 startup fee

Level 2

$699monthly
  • Select & manage boosting of 2 Facebook posts/month (Recommended $100 ad budget not included)
  • Manage engagement on Facebook, LinkedIn, Google+, Instagram & Twitter
  • Create 7 incremental monthly images posts in addition to your content creation plan
  • Share 21 incremental monthly links in addition to your content creation plan plus 25 more on Twitter
  • Respond to fan questions & comments, re-sharing posts
  • Share complementary posts
  • Social media page optimization
  • Brand specific social trend monitoring
  • Social analytics reporting
  • Join/comment in Facebook groups
  • Requires a ZenChange concurrent content creation monthly plan
  • Capped at 12 hours/month
  • Plus $299 startup fee

Level 3

$999monthly
  • Select & manage boosting of 4 Facebook posts/month (Recommended $200 ad budget not included)
  • Manage engagement on Facebook, LinkedIn, Google+, Instagram, Twitter & Pinterest
  • Create 14 incremental monthly images posts in addition to your content creation plan
  • Share 100 incremental monthly links in addition to your content creation plan
  • Respond to fan questions & comments, re-sharing posts
  • Share complementary posts
  • Social media page optimization
  • Brand specific social trend monitoring
  • Social analytics reporting
  • Join/comment in Facebook groups
  • 1 Campaign or Contest monthly
  • 1 Influencer Marketing Campaign
  • Requires a ZenChange concurrent content creation monthly plan
  • Capped at 18 hours/month
  • Plus $499 startup fee

We make social media engagement easy! Need a custom solution? Contact us to create a package sized for your small business social media engagement needs.

Looking for monthly blogs, posts and a newsletter?  Check out our Social Media Content packages.

The Fine Print:

  • All of our packages will have an additional pass through software license cost of $25/month for scheduling software.  This is a requirement of each package.