SMALL BUSINESS SOCIAL MEDIA ENGAGEMENT

Creating content on social media is a great start, but social media engagement is a lot like networking, only online. It takes regular, sustained effort. But don’t worry, ZenChange has you covered.

What Is Social Media Engagement?

Social media engagement is all about building relationships with your followers, and starting new relationships with others in your community who will then become your followers. You’re trying to create open and ongoing conversations that will enhance your brand and bring those who are interested into your circle.

Social media followers seek instant gratification. When they start a conversation whether it’s a “like” or a comment, they want it to be a two-way interaction. Similar people reach out to groups to find what they’re looking for and your brand needs to be there. If they complain, they expect a response in less than an hour. Regardless of the interaction, people tend to interact more when they know there is a human behind the brand. Blog posts are a great way to start a conversation. But simply posting to your own social media accounts isn’t enough. How do you increase social media engagement? First start with one of our social media packages above. They are great for adding interesting content that can be used to start conversations and will create your monthly blog and newsletter. Then add one of our social media engagement packages below to take it to the next level.

Level 1
$425 monthly
Social media platforms: Facebook, LinkedIn, Google+, Twitter
20 Posts Monthly: includes minimum 4 custom branded image posts
1 boosted Facebook post/month (ad spend not included)
20 social media interactions
Monthly social media planning
Real time marketing dashboard
eMail Support
Capped at 7 hours/month
Plus $199 startup fee to include social page optimization and templates
 
 
Level 2
$725 monthly
Social media platforms: Facebook, LinkedIn, Google+, Twitter
Daily Posts: includes minimum 4 custom branded image posts
2 boosted Facebook posts/month (ad spend not included)
40 social media interactions
Join/comment in Facebook groups
Monthly social media planning
Real time marketing dashboard
eMail Support + Monthly 30 min consulting call
Capped at 12 hours/month
Plus $299 startup fee to include social page optimization, templates and group research
 
Level 3
$999 monthly
Social media platforms: Facebook, LinkedIn, Google+, Twitter, Pinterest
Daily Posts: includes minimum 10 custom branded image posts
4 boosted Facebook posts/month (ad spend not included)
100 social media interactions
Join/comment in Facebook groups
1 branded campaign, contest or influencer campaign
Monthly social media planning
Real time marketing dashboard
eMail & Phone Support + Monthly 1 hour consulting call
Capped at 18 hours/month
Plus $499 startup fee to include social page optimization, templates, and group research
Instagram Lite AddOn
$199 monthly
Instagram is a much more visually intensive platform to properly manage, and requires custom images sizes. This option may be added to any of our monthly plans.
Twice weekly posts. Includes minimum 4 custom branded image posts. Client to provide candid photos as input to branded posts
Capped at 4 hours/month
Plus $199 startup fee to include social page optimization, branded layout and templates
 
 
 
 
 
 
 
Instagram Complete AddOn
$399 monthly
Instagram is a much more visually intensive platform to properly manage, and requires custom images sizes. This option may be added to any of our monthly plans.
Daily posts. Includes minimum 8 custom branded image posts. Client to provide candid photos as input to branded posts
Capped at 8 hours/month
Plus $199 startup fee to include social page optimization, branded layout and templates
 
 
 
 
 
 
 
Instagram Follow/Unfollow
$160 monthly
The Instagram Follow Unfollow method involves following a large number of other Instagram accounts on your behalf, with the objective of gaining a follow back.
It should never be used in isolation but when accompanied by a solid content strategy it is a highly effective method of growing your Instagram audience size organically with real people and is a MUCH better idea than the buying likes approaches you may have seen advertised.
 
 
 
 
 
 
 
 
 

All Plans Include:

  • Setup and brand review consultation call
  • Selection of keywords consistent with SEO strategy
  • Optimization of all in scope social media pages
  • Competition tracking (Client to provide top 5 competitors)
  • Brand specific social trend monitoring

We make social media engagement easy! Need a custom solution? Contact us to create a package sized for your small business social media engagement needs.

Looking for monthly blogs and a newsletter? We have packages for that too!

The Fine Print:

  • All of our packages will have an additional pass through software license cost of $25/month for scheduling software.  This is a requirement of each package.