Creating content on social media is a great start, but social media engagement is a lot like networking, only online.
It takes regular, sustained effort. But don’t worry, ZenChange has you covered.
What Is Social Media Engagement?
For a small business social media is all about building relationships with your followers, and starting new relationships with others in your community who will then become your followers. You’re trying to create open and ongoing conversations that will enhance your brand and bring those who are interested into your circle.
Social media followers seek instant gratification. When they start a conversation whether it’s a “like” or a comment, they want it to be a two-way interaction. Similar people reach out to groups to find what they’re looking for and your brand needs to be there. If they complain, they expect a response in less than an hour. Regardless of the interaction, people tend to interact more when they know there is a human behind the brand. Blog posts are a great way to start a conversation. But simply posting to your own social media accounts isn’t enough. How do you increase social media engagement? First start with one of our social media packages above. They are great for adding interesting content that can be used to start conversations and will create your monthly blog and newsletter. Then add one of our social media engagement packages below to take it to the next level.
Social Media Content Lite
Social Media Content Weekdays
Social Media Engagement
Instagram Level 2
We make social media engagement easy! Need a custom solution or a package combo? Contact us to create a package sized for your small business social media engagement needs.
Looking for monthly blogs and a newsletter? We have packages for that too!
Wondering which social media channels are right for your business?
The Fine Print:
- All of our packages include a pass through software license cost of $11/month for scheduling software. This is a requirement of each package.