Are you tired of guessing at which small business marketing strategies will drive the most growth?

1 WEBSITES THAT CONVERT

Our team specializes in beautiful, affordable web design, including e-Commerce.

2 BUSINESSES THAT GET FOUND

We know what Google loves and can help your website to show up where your prospects are looking.

3 SOCIAL MEDIA THAT ENGAGES

Networking and having conversations on social media reinforces your brand image and relationships.

OUR APPROACH
Marketing art + science = measurable results
OUR HISTORY
From Fortune 500 boardrooms to
startups, our executive team’s knowledge of
successful strategies is exceptional.
YOUR SUCCESS
We spend your money as though
it were our own. Our team truly cares.
previous arrow
next arrow
Slider

100

YEARS COMBINED
EXECUTIVE EXPERIENCE

30

OF THE FORTUNE
500 CONSULTING

100s

OF SMALL BUSINESSES
HELPED

1

UNIQUE STRATEGY
FOR YOUR BUSINESS

FREE GUIDE: 5 THINGS YOUR WEBSITE MUST HAVE

DOWNLOAD NOW

Many marketing firms can make you look pretty online, but few have the tools and expertise to deliver results. We back everything we do with solid analytics. We’ll meet with you monthly to review your progress and track the specific results of your campaigns in terms of real phone calls, website, email, pay-per-click and social media leads. Real leads, from real people, not mocked up fancy stats to make us look good. You’ll see a dashboard with details of how well your marketing channels are performing as lead funnels. And we’ll actually talk to you and make recommendations to amp up what’s working and tone down what isn’t. Our team can handle anything from a small slice of your marketing needs to becoming your outsourced marketing department, complete with CMO who can guide your business to growth.

If our approach sounds different, you’re right. Our team has decades of experience helping small business owners like yourself to grow, using real proven strategies employed in highly successful Fortune 500 boardrooms. How do we know? Because we’ve been there.

As a small business owner you’re busy enough keeping clients happy and managing your team. We’re ready to become an extension of your team and guide you to the next level of growth. Schedule your Live Digital Audit today and we’ll take a look under the hood of your website and social media. Worst case we guarantee you’ll get some great ideas…best case it will be the start of a long, growing relationship.

Not ready for a full time Chief Marketing Officer but need experienced executive guidance?  Our Fractional CMO role becomes an extension of your executive team. She provides strategy guidance, input to key decisions and oversight of KPIs to hold the leadership accountable for progress.

Diane Moura, BCom., MBA, takes on select clients with significant growth potential to provide leadership and strategic guidance.  Her experience includes:

  • 30 years business consulting with 30 of the Fortune 500
  • Marketing, CRM & Process optimization
  • Global:  U.S., Canada, England, Australia & Latin America
  • Small businesses and ExO startups
  • Financial and cultural turnarounds
  • Led sales teams to close deals to $100 million
  • Managed teams up to 300 and annual budgets to $20 million
  • CMO for startup telehealth company with $7 million financing
  • Oversaw offshoring of 200-person contact center
  • Market entry strategy for Chinese-Australian Internet bank
  • Latin American market entry for technology company
  • Customer segmentation strategy for large bank

Exponential Organizations (ExOs) have this in common:

  • Industry disruptor
  • Technology enabled
  • Leverage crowds
  • Incent customer engagement
  • Scale without resource ownership
  • Algorithms
  • Dashboards & KPIs
  • Experimentation

Do you have the right formula but need help getting to scale?

If we both agree we’re a good fit, then a Fractional CMO role may be used in some or all of the following ways:

  • Evaluate product/market fit
  • Establish a marketing function and provide leadership until it is self-sustaining
  • Create KPIs in support of the customer experience and guide the organization toward a rhythm of self-evaluation and communication.
  • Establish a sales & marketing playbook for your products or services.
  • Create Standard Operating Procedures based on repeatable processes.
  • Streamline your sales, client on-boarding, up-sell and cross-sell processes.
  • Evaluate the technology used to support the customer experience and recommend improvements.
  • Lead communications between business and technology teams to establish a compelling MVP.
  • Strategy alignment workshops.
  • Develop a business or marketing plan.

We offer packages from 1 hour/month to multiple days per month or 1-time workshop events or consulting meetings.

WE’RE DIFFERENT

Whether we’re building you a beautiful website, writing content, creating compelling graphics, managing your social media or your paper-click campaign, we take the time to get to know your business and develop an effective marketing strategy. Most of our business comes to us through word-of-mouth so we take what we do for you very seriously. You work hard for your money and we will help you to make wise marketing investments. Many marketing firms can show you pretty pictures, but we can take you from a business & marketing plan to define your target market niche, to executing your online and offline growth strategy. We provide performance metrics to back up what we do and we are very transparent when it comes to cost. We are not your typical marketing firm.

Our team at Zenchange Rocks! Thank you!

Ambi Henry, Pretty Biznez

5.0
2018-03-13T23:35:22+00:00

Ambi Henry, Pretty Biznez

Our team at Zenchange Rocks! Thank you!
Everyone at ZenChange is a joy to work with. Founder Diane Moura is not only very experienced in the business world, she is wise and thoughtful. She and her team are highly capable to handle any situation, and throughout the 3 years we've worked together, I've felt supported, nurtured, understood and valued. ZenChange is giving me the online local as well as global presence I need to help my business grow. Each team member I've collaborated with works diligently to understand me, my business, how I think and the voice by which I deliver my message. And they do so with their hearts as well as their minds. New tasks are handled promptly. I highly recommend ZenChange to take your business to the next level.

Alicia Sirkin, Owner, Sirkin Creative Liviing

5.0
2018-03-13T23:37:12+00:00

Alicia Sirkin, Owner, Sirkin Creative Liviing

Everyone at ZenChange is a joy to work with. Founder Diane Moura is not only very experienced in the business world, she is wise and thoughtful. She and her team are highly capable to handle any situation, and throughout the 3 years we've worked together, I've felt supported, nurtured, understood and valued. ZenChange is giving me the online local as well as global presence I need to help my business grow. Each team member I've collaborated with works diligently to understand me, my business, how I think and the voice by which I deliver my message. And they do so with their hearts as well as their minds. New tasks are handled promptly. I highly recommend ZenChange to take your business to the next level.
I am so pleased with my ZenChange team! Pamela is concierge magnificent! Personable and efficient, she quickly responds to all email communication and directs the team that has been assigned to me (not just my account) to deliver consistent, informative, and my beautiful social media posts, monthly newsletters, and website design enhancements. My investment in the SEO optimization package was an investment in me! Scott and his team quickly analyzed my old site and with just a few, but potent tweaks increased traffic to my site and inquiries about my services. This month marks my 3-year anniversary with ZenChange. Ever progressive and paying forward their own small business positive learning curve experiences, ZenChange gives me confidence and support as I navigate the internet component of my marketing plan.

Carol Montgomery, Owner, Montgomery Somatics

5.0
2018-03-13T23:38:26+00:00

Carol Montgomery, Owner, Montgomery Somatics

I am so pleased with my ZenChange team! Pamela is concierge magnificent! Personable and efficient, she quickly responds to all email communication and directs the team that has been assigned to me (not just my account) to deliver consistent, informative, and my beautiful social media posts, monthly newsletters, and website design enhancements. My investment in the SEO optimization package was an investment in me! Scott and his team quickly analyzed my old site and with just a few, but potent tweaks increased traffic to my site and inquiries about my services. This month marks my 3-year anniversary with ZenChange. Ever progressive and paying forward their own small business positive learning curve experiences, ZenChange gives me confidence and support as I navigate the internet component of my marketing plan.
Responsiveness, initiative, smart, on trend, beyond competent. Most importantly, Zen Change has heart. Diane and her team are amazing and are helping me get my business to where I have always dreamed it could be. Don’t walk, run to hire the secret to your future success...Zen Change!

Marcia Hansen, Attorney, HLF Real Estate Law

5.0
2018-03-13T23:41:58+00:00

Marcia Hansen, Attorney, HLF Real Estate Law

Responsiveness, initiative, smart, on trend, beyond competent. Most importantly, Zen Change has heart. Diane and her team are amazing and are helping me get my business to where I have always dreamed it could be. Don’t walk, run to hire the secret to your future success...Zen Change!
It was a pleasure working with Diane Moura. She has great expertise in different verticals and was able to provide very good recommendations to our company, that I’m sure will take us to the next step. The team is very professional and their job was fast and accurate. I highly recommend ZenChange for marketing and business plans.

Blanca Gil, President, Nagox Software

5.0
2018-03-13T23:53:22+00:00

Blanca Gil, President, Nagox Software

It was a pleasure working with Diane Moura. She has great expertise in different verticals and was able to provide very good recommendations to our company, that I’m sure will take us to the next step. The team is very professional and their job was fast and accurate. I highly recommend ZenChange for marketing and business plans.

Top quality marketing service that is affordable for small businesses. Impeccable service. Results-driven experienced consultants.


Juan Della Torre, Owner, Open Stage Club

5.0
2018-03-13T23:46:34+00:00

Juan Della Torre, Owner, Open Stage Club

Top quality marketing service that is affordable for small businesses. Impeccable service. Results-driven experienced consultants.
5
6

Law Firm Marketing: How to Win in 2019

Law Firm Marketing in 2019 is going to be all about putting yourself in front of the client—the challenge is how to know where the client is looking for the types of services that you offer. Over the past several years, I’ve helped many law firms with their marketing efforts. What I’ve learned during this time is that law firm …

Does My Business Need Online Reputation Management Services?

Every business owner out there knows the importance of having good online reviews. According to Inc., 91% of people read online reviews, and 84% trust them like a friend. If you’re not sure where your reviews stand, it might be time for online reputation management services. Online reputation management is extremely important. You can handle it yourself, or you can …

Best Website Builder for SEO: Is Your Choice Hurting Your Business?

For small business owners like me, having a website is a crucial part of showing how professional we are. Even if you have a website, are you sure that you’re using the best website builder for SEO? With all the options out there, it can be difficult to decide which to use. I’ve heard many entrepreneurs—both online and in person—ask …

Facebook Ad Not Delivering? It’s Probably One of These Simple Mistakes

Facebook Ad Not Delivering? It’s time to face facts and adapt—organic reach for business on Facebook is much lower than it used to be. What that means for businesses is that it’s time to set aside some money for Facebook ads in the old marketing budget. That’s a big ask for small businesses that don’t have a lot of extra …

CONTACT US

305-702-0112

info@zenchangeinc.com

Contact Us

Fields marked with an * are required

Notes