Services

Social Media

Social Media

Social Media

Creating content on social media is a great start, but social media engagement is a lot like networking, only online. It takes regular, sustained effort. But don’t worry, ZenChange has you covered, in English, Spanish or both! We make social media engagement easy! Need a custom solution or a package combo? Contact us to create a package sized for your small business social media engagement needs.

Our approach to

Social Media

What We Do To Build Your Community

For a small business, social media is all about building relationships with your followers and starting new relationships with others in your community who will become your followers. You’re trying to create open and ongoing conversations that will enhance your brand and bring those interested into your circle. Social media is all about building relationships with your followers and starting new relationships with others in your community who will then become your followers. You’re trying to create open and ongoing conversations that will enhance your brand and bring those who are interested into your circle. Social media followers seek instant gratification. When they start a conversation, whether a “like” or a comment, they want it to be a two-way interaction. Similarly, people reach out to groups to find what they’re looking for, and your brand needs to be there. If they complain, they expect a response in less than an hour. Regardless of the interaction, people tend to interact more when they know there is a human behind the brand. But simply posting to your social media accounts isn’t enough. How do you increase social media engagement? It starts with great content, which these days includes lots of videos. Our team can work with you to set up your DIY video shoots and even direct the shoot virtually. Or, we’ll come to you! We find that carving out time once a quarter for a shoot can keep us going until the next time. Once we have captured your content (or you have), we’ll edit and add graphics as needed, write captions, research the best hashtags, and hand schedule your posts (we find the social media platforms give these greater reach than using scheduling tools). We’ll then connect with your current and potential audience to grow your reach. It’s time-consuming, but the platforms reward time on their platforms, so that’s what it takes!

Social Media

Content

Content

Our Services

Content

01

Content Creation

  • Social Media Strategy

  • Competitor Research

  • Hashtag Research

  • Content Calendar

  • Caption copy

  • Graphic Design

  • Video editing

02

Social Media Engagement

  • Platform Selection

  • Audience Growth Strategy

  • Connection Building

  • Outreach

02

Social Media Engagement

  • Platform Selection

  • Audience Growth Strategy

  • Connection Building

  • Outreach

03

Social Media Advertising

  • Campaign Objectives

  • Target Audience

  • Content Creation

  • Ad Creatives

  • Bidding and Budgeting

  • Ongoing Optimization

03

Social Media Advertising

  • Campaign Objectives

  • Target Audience

  • Content Creation

  • Ad Creatives

  • Bidding and Budgeting

  • Ongoing Optimization

Choose the right service for you.

We offer services that will help you grow your business.

Video

Capture & Engage.

Content strategy

Video shoots

Professional editing

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Video

Capture & Engage.

Content strategy

Video shoots

Professional editing

Learn More

Video

Capture & Engage.

Content strategy

Video shoots

Professional editing

Learn More

Paid Advertising

Generate Leads & Sales.

Paid Search (PPC)

Social Media Advertising

Display Advertising

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Paid Advertising

Generate Leads & Sales.

Paid Search (PPC)

Social Media Advertising

Display Advertising

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Paid Advertising

Generate Leads & Sales.

Paid Search (PPC)

Social Media Advertising

Display Advertising

Learn More

CRM & Marketing Automation

Streamline & Optimize.

CRM Implementation & Management

Marketing Automation Workflows

Email Marketing

Learn More

CRM & Marketing Automation

Streamline & Optimize.

CRM Implementation & Management

Marketing Automation Workflows

Email Marketing

Learn More

CRM & Marketing Automation

Streamline & Optimize.

CRM Implementation & Management

Marketing Automation Workflows

Email Marketing

Learn More

Podcasts

Reach New Audiences.

Podcast Strategy & Planning

Podcast Production & Editing

Podcast Promotion & Marketing

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Podcasts

Reach New Audiences.

Podcast Strategy & Planning

Podcast Production & Editing

Podcast Promotion & Marketing

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Podcasts

Reach New Audiences.

Podcast Strategy & Planning

Podcast Production & Editing

Podcast Promotion & Marketing

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Graphic Design

Expand Your Identity

Creative assets

Social Media and Video Assets

Presentation and Print Assets

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Graphic Design

Expand Your Identity

Creative assets

Social Media and Video Assets

Presentation and Print Assets

Learn More

Graphic Design

Expand Your Identity

Creative assets

Social Media and Video Assets

Presentation and Print Assets

Learn More

Newsletters & Blogs

Nurture Your Audience + Google.

Keyword research

Copywriting & Design

Catchy emails & Ongoing optimization

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Newsletters & Blogs

Nurture Your Audience + Google.

Keyword research

Copywriting & Design

Catchy emails & Ongoing optimization

Learn More

Newsletters & Blogs

Nurture Your Audience + Google.

Keyword research

Copywriting & Design

Catchy emails & Ongoing optimization

Learn More

Copywriting

Create a Compelling Message.

Website & SEO copy

Create asset copy

Professional bio copy

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Copywriting

Create a Compelling Message.

Website & SEO copy

Create asset copy

Professional bio copy

Learn More

Copywriting

Create a Compelling Message.

Website & SEO copy

Create asset copy

Professional bio copy

Learn More

SEO Services

Get Found Organically

SEO Keyword Research

Competitive Niche Identification

Local SEO + Web Localization

Learn More

SEO Services

Get Found Organically

SEO Keyword Research

Competitive Niche Identification

Local SEO + Web Localization

Learn More

SEO Services

Get Found Organically

SEO Keyword Research

Competitive Niche Identification

Local SEO + Web Localization

Learn More

Web Design

Drive Leads & Sales with High-Performing Websites.

Website Design

Website Redesign

Website Maintenance

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Web Design

Drive Leads & Sales with High-Performing Websites.

Website Design

Website Redesign

Website Maintenance

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Web Design

Drive Leads & Sales with High-Performing Websites.

Website Design

Website Redesign

Website Maintenance

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Branding

Establish Your Identity.

Brand identity (logo, message, mission, vision & values)

Colors, typography, shapes & images

Brand guide

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Branding

Establish Your Identity.

Brand identity (logo, message, mission, vision & values)

Colors, typography, shapes & images

Brand guide

Learn More

Branding

Establish Your Identity.

Brand identity (logo, message, mission, vision & values)

Colors, typography, shapes & images

Brand guide

Learn More

Limited Time Offer

Free Marketing Plan

Get a Free Marketing Plan that will help you skyrocket your business!

Identify your Target Market

Identify your ideal customers, their needs, problems and values.

Target Your Ideal Customers

Utilize market research to map out a strategy to reach your target audience.

Limited Time Offer

Free Marketing Plan

Get a Free Marketing Plan that will help you skyrocket your business!

Identify your Target Market

Identify your ideal customers, their needs, problems and values.

Target Your Ideal Customers

Utilize market research to map out a strategy to reach your target audience.

Limited Time Offer

Free Marketing Plan

Get a Free Marketing Plan that will help you skyrocket your business!

Identify your Target Market

Identify your ideal customers, their needs, problems and values.

Target Your Ideal Customers

Utilize market research to map out a strategy to reach your target audience.