Humans can’t be in two places at once. We can’t be awake 24 hours a day. And we can’t answer questions from multiple prospects simultaneously. As an entrepreneur, you may be expected to do all of the above. And unless you’re anything other than human, you won’t be able to accommodate. Luckily, chatbots can.
In the Information Age where everyone has the ability to find answers to their questions in a matter of seconds, your potential clients aren’t going to want to wait for answers. This is one of the reasons why blogging is such a great marketing piece for your company. Blogs fill your website with relevant content mostly geared at answering questions.
Not to mention, blogs are key to getting your site to appear high in search engine rankings.
In the event someone comes to your site and wants an answer they can’t find—or they simply don’t have the patience to look around—chatbots can be the answer. Especially when this particular prospective client is seeking answers at 2 A.M.
Chatbots are proof that you’re looking out for your website visitors
How frustrating is it when you call a company only to hear an automated message? Immediate eye roll, right?
Come on, cable company. I have things to do! (We’ll use the cable company as an example because…well, we all know the pain of calling them.)
We want answers quickly. Even here at Zenchange. We know the struggles of needing to get things done in a timely manner and that’s why you’ll find a chatbot on our site, too.
Chatbots provide quick answers to common questions. No longer does a customer need to go scrolling through your FAQ page. Now, they can simply ask a question within your messenger that appears on your web page and an answer will generate within seconds.
Pretty simple, right? And isn’t that what we want for our customers and potential future clients? We want them to be happy so that they’ll want to work with us.
What will they say to your customers?
So what can the chatbot say to your visitors asking questions? What will it be able to say to them while you’re asleep in the middle of the night or in a meeting on a Monday morning?
Whatever you want it to say. There are many responses that can be tailored to your individual business but for the most part, they can answer those common questions many prospects ask:
- What do you offer?
- Where are you located?
- Do you have any specials going on?
- What’s your business story?
- How can I set up a consultation?
As we stated earlier, it’s impossible for you to be available to answer questions at all times. But with a chatbot, you can make your business available at all times. And to a customer, that’s important.
Want to know more about how chatbots can improve your website?
The benefits of Artificial Intelligence (AI) are all over the digital world. If you want to keep up with customer demand, it’s important to keep up with the most innovative ways to increase the customer experience.
Chatbots are becoming increasingly more popular and are proving to be beneficial to your business’s online presence. Contact us today to learn more about how they can help your business specifically: 305-702-0112.