SEO Basics: What Google Likes And Where To Start

Google is always refining their search algorithm, but there are some fundamental things that we know Google likes, as well some trends we’re seeing.  So without further fanfare, here are the ZenChange SEO Basics. Now I probably don’t need to tell you how important it is for your business to be found on the first page of Google.  But just in case, here are some stats for you to ponder: 61% of users check the internet before buying products & services 75% of users never get past the first page of search results There are 131 billion (yes, that’s a …