9 Simple Tips on How to Write Headlines that Get People to Click

If you don’t know how to write headlines that make people want to read the rest of your article, what’s the point? You’ve written a killer article that you know people are going to want to read. It’s helpful, informative, and speaks directly to a common problem that your audience is having. After you post it on your website, you sit and wait…and wait…and wait. If you don’t know how to write headlines that make people want to click, this is probably you. According to Copyblogger, it’s not unusual, either—only 2 out of 10 people will actually click and read. …

Marketing Tips: Are You Using These 6 Marketing Psychology Principles?

When you’re searching for ways to increase your business’s reach and conversion rate, a few deftly applied marketing tips can go a long way. Perhaps the most important thing to remember when trying to sell your product or service is that no matter how well you position yourself online or in traditional media, you are still trying to sell to human beings. Which means you have to get inside real people’s heads and learn how they think. Seems like a pretty daunting task, no? Actually, it’s easier than you think! Despite the idea that we are all unique individuals with …

2020 Vision: 5 Key Marketing Trends To Dominate This Year

We’re even more excited about 2020 than we have been about past New Years, partly because it’s a new decade, but mostly because in the world of digital marketing we’re keenly aware of how change accelerates.  So if today we look back on the digital marketing innovations of the past decade and marvel at how antiquated they seem, we can only imagine how we’ll feel about these new developments 10 years from now!  But we’re getting ahead of ourselves.  Let’s take a quick trip down memory lane. Digital Marketing Trends From 2010-2019: Over the past decade, here are some of …