Below we will review some ideas on how to best implement the review management system into your business. The key is to get the word out to your clients; the more clients that know about this review option, the better for your business. This can be done in a number of ways, all depending on how your business is run and your personal preferences. We recommend utilizing as many of these tips as possible. Feel free to change up the script. These are just ideas however the wording can be edited to fit you / your business best.
(This should be used immediately after you have completed the “transaction” with the customer… if done right this is one of the most powerful ways to gather reviews.)
Thank you so much for letting me help you today, it has been a real pleasure. Before I go, I was wondering if I you could do a quick favor for me. It is really important to me that I give the best possible service I can and one of the biggest ways I can improve is from customer feedback. Do you mind going to (your website)/reviews and writing a quick review on me? I really appreciate your feedback, good or bad. It takes less than a minute and I would really mean a lot to me, plus I get recognized in front of my peers for great reviews. The information about it is on the back of my business card so you don’t have to write it down or anything. Thank you so much for your time today and for helping me out.
Below is a generic copy of an email we have found has been successful. We have also included a more formalized version to give you an idea of what it could look like at the bottom of this page
Subject:
(Your Company) Service
Body:
Hello!
Thank you so much for using (Your Company). We understand that you have a lot of options and we appreciate you giving us the chance to help you.
Could you do us a favor? One of our greatest challenges is to get the word out about who we are and what kind of service you should expect when you do business with (Your Company). Could you take a minute to write a review and share your experience?
It only takes a minute or so and is a very easy process. Just visit:
Below is a generic copy of an email we have found has been successful. We have also included a more formalized version to give you an idea of what it could look like at the bottom of this page
The site will walk you through an easy and quick process where you can leave a personal review for your tech and (Your Company) in general!
We understand that occasionally we might not get a perfect review, and that’s OK. We encourage 100% transparency. If we aren’t doing something to your satisfaction, we want to know about it and see if we can fix it for both you and for our future customers. Customer service is our #1 priority, and the more we know the better our service will get!
Thank you for your time. If you have any service needs in the future, please don’t hesitate to contact us.
Since you are taking picture of all your employees anyway, you might as well use those pictures on the front of our business cards. We have had success with some review verbiage on the back of your cards as well. Here is what we have found has worked on the back of business cards:
Would you please go to the site below and write a quick review for me? I really appreciate your feedback, good or bad… and I receive recognition at work for a good review. It has been a pleasure to work at your home or business today. Thank you for your help!
What better way to get the word out then to add a blurb to your email signature? Something that each of your client has access to on a daily basis. Below is an example of how you can utilize your email signature to notify your clients about the review management option:
John Smith
ABC Inc.
123-456-7890
john.smith@abcinc.com
Thank you so much for working with ABC Inc.. Could you do me a favor? Could you take a minute to write a review and share your experience working with me? It only takes a minute and is a very easy process. I would appreciate your feedback.
*This image links directly to your Review Us page, allowing a client / customer to submit an immediate review for whomever helped them.
Employee engagement is the key to making this program work as effectively as possible. If they are asking for reviews with every customer, you will be flooded with reviews before you know it. We have a few tips and tricks to keep your employees engaged throughout the process… if you find something else that works for you, please make sure to share!
- Explain the benefits to them– If they get more reviews… it means they walk into easier transactions and they walk into a lot more transactions. If you can explain to an employee why they should care about reviews and how they will directly affect them, it can go a long way to keep them engaged.
- Promoting Reviews– The more your team talks about reviews to them the more top of mind it is. One of the best ways to do this is to share reviews that you receive with that employee and the entire team. It is a great pat on the back for the employee that is asking and a solid reminder for any that are not.
- Fixed Time Contests– We suggest running monthly contests to encourage employees to get reviews. We have some members that give prizes (your call on what your employees will be motivated by) for the employee that gets the most 5 star reviews and we have companies that put employees name in a hat for a drawing with each review they get during that time period. Get as creative with this as you want, but it’s a great way to launch the program and give it a kick start every once in awhile. A few examples of prizes could be a paid day off, cash or a plaque to hang on the wall of your business.
- Mile Stone Contests– Rewarding employees when they hit certain milestones is a great way to keep team members excited. You can give prizes or just recognize team members when they hit big goals, such as 100 5 star reviews, 100 reviews on a specific 3rd part site, a perfect review month (all 5 star reviews, with a minimum # of reviews as a requirement). Get creative and tailor the idea to your team!
Much like a follow up mailer or on the business card, printing info on your review program on your receipt or invoice is a simple way to keep the program top of mind and drives some additional reviews.
Below is an example of how you can utilize a QR code to share the review link with your customers:
While it may be a bit old school, some people still prefer paper over online. Consider having a handout to stay top of mind once you and your customer have part ways is a great way to keep you and the review process top of mind.
Here is an example of a handout you could use for your business:
Your Logo here)
Would you please go to the site below and write a quick review for me? I really appreciate your feedback, good or bad. I receive recognition from my supervisors and more importantly by my peers with a good review. It has been a pleasure to work at your home or business today. Thank you for your help!
(Review Us URL)